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thePlatform Announces New Canadian Customers

thePlatform, the leading white-label video publishing company and subsidiary of Comcast, today disclosed via its blog that it is managing the online video efforts of two additional major Canadian media companies: 1) Canwest, Canada’s largest media company
Seattle, WA(6/10/2010) -

thePlatform, a leading white-label video publishing company and subsidiary of Comcast, today disclosed via its blog that it is managing the online video efforts of two additional major Canadian media companies: 1) Canwest, Canada’s largest media company, including their largest broadcasting property, GlobalTV, and other specialty channels; and 2) the Canadian Broadcasting Corporation (CBC), which needed an on-demand video and audio portal for broadcast TV, film clips, and webisodes from numerous Canadian and global content producers. Below is a link to the blog post and two case studies about these implementations.

These newly named customers build on thePlatform’s success providing online video publishing services to some of the other largest media companies in Canada. Specifically, thePlatform supports Rogers, with their “TV Everywhere” implementation of Rogers On Demand Online. thePlatform also enables Corus Entertainment to deliver broadband video through a number of their entertainment portals, including Treehouse TV (http://treehousetv.com), Canada’s only national TV network for preschoolers; YTV (http://ytv.com), Canada’s leading youth network; and W Network (http://www.wnetwork.com), the number one specialty network for women in Canada.

Link to blog post and case studies:
http://theplatform.com/blog/entry/new_customers_in_canada_canwest_and_cbc_case_studies

thePlatform
Editorial Contact:
Valentina Petrova
206.381.3600
val@jlmpartners.com